Ecotourism: Improving Sustainability in the Tourism Industry

Topics: Tourism, Sustainability, Ecology Pages: 10 (2498 words) Published: August 12, 2013
Yufei Wang

No. 43140444

Ecotourism improve Sustainability of Tourism Industry

Yufei Wang

No. 43140444

Executive Summary
In order to discuss the importance of ecotourism in improving sustainability of tourism development, this report is first of all going to discuss the relationship between ecotourism and sustainability; following that, this report is going to identify problems of ecotourism in reality. Sometimes ecotourism will be merely a form within tourism marketing, which means natural resource using instead of protection. And stakeholder involvement is not always implemented. Consequently, this report is going to provide recommendation on ecotourism development. To improve sustainability of tourism development, it is necessary to combine diversified strategies to guarantee the environmental protection along the whole process of ecotourism. To avoid the false marketing behaviour to replace natural tourism by ecotourism to misleading tourists, government and tourism institution should design marketing standards or disciplines for all tourism destinations to following during their marketing activities. Besides professional stakeholder involvement, the coordination among different stakeholders is also necessary to guarantee their different interests along protecting other stakeholders’ interest at the same time.

Yufei Wang

No. 43140444

Table of Contents Ecotourism improve Sustainability of Tourism Industry ........................................................... 1 1.0 Introduction .......................................................................................................................... 1 2.0 Ecotourism and Sustainability.............................................................................................. 1 2.1Envionmental Sustainability ......................................................................................... 1 2.2Stakeholder Sustainability ............................................................................................. 3 3.0 Critical Thinking of Ecotourism .......................................................................................... 4 4.0 Conclusion ............................................................................................................................ 5 5.0 Recommendations ................................................................................................................ 5 References: ................................................................................................................................. 7

Yufei Wang

No. 43140444

1.0 Introduction Based on the focus on green tourism consumption, ecotourism has been considered as the first choice to achieve sustainable development within tourism industry (Stephen &John, 2009). The concept of ecotourism has been provided by the IUCN (International Union for Conservation of Nature in 1983, as the tourism activities within the nature areas without disturbance or pollution in order to learn and appreciate the natural scene and wild species as well as the cultural performance at present or in the past (Weaver,&Lawton, 2010). Through identifying the year of 2002 as the international year of ecotourism, the United Nations Environment Program and the World Tourism Organization are cooperating to promote ecotourism to realize the sustainable development of eco-tourism resources (Blangy & Mehta, 2006). Based on the background of global environmental crisis and context of ecological awakening, the idea of ecotourism has made impacts on the tourism industry. Through the exploration on the principles to realize ecological protection, ecotourism has been defined as a purposeful tourism within natural regions; through tourists’ understanding on natural environment and cultural background, ecotourism can create economic benefits to environment protection (Habibullah, 2013); through which, not only the natural resource can be protected, but...

References: Blangy, S. & Mehta, H. (2006) Ecotourism and ecological restoration, Journal for nature conservation, 14, 233-236.
Habibullah, M. (2013) Ecotourism is the path to economic development, Pakistan & Gulf Economist, 32(2), 53-55. Jaini, N., Anuar, A. N. A. & Daim, M. S. (2012) ‘The practice of sustainable tourism in ecotourism sites among ecotourism providers’, Asian Social Science, 8(4), 175-179 Nault, S. & Stapleton, P. (2011) ‘The community participation process in ecotourism development: a case study of the community of Sogoog, Bayan-Ulgii, Mongolia’, Journal of Sustainable Tourism, 19(6), 695-712 Rodger, K., Moore, S. A. & Newsome, D. (2007) ‘Wildlife tours in Australia: characteristics, the place of science and sustainable futures’, Journal of Sustainable Tourism, 15(2), 160-179 Schianetz, K. & Kavanagh, L. (2008) ‘Sustainability indicators for tourism destinations: a complex adaptive systems approach using systemic indicator systems’, Journal of Sustainable Tourism, 16(6), 601-628
Stephen, W., &John, N. (2009) Ecotourism: Impacts, Potentials and Possibilities, NSW Australia: Elservier
Weaver, D., &Lawton, L. (2010) Sociocultural and environment impacts of tourism, In D. Weaver & M. Oppermann (Eds.), Tourism Management, pp.239-252 Wight, P. (1993) ‘Ecotourism: Ethics or Eco Sell’, Journal of Travel Research, 31(3), 3-9 Ziffer, K. (1989) ‘Ecotourism: The Uneasy Alliance’, Conservational International, 4(12), 30-36
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