BUS 620 Week 3 DQ 1

Topics: Brand management, Management, Brand Pages: 2 (411 words) Published: November 2, 2014

This pack of BUS 620 Week 3 DQ 1 shows the solutions to the following problem:

Braining Nordstrom

After reading the article “Conservative Nordstrom to sell trendy Topshop fashions,” respond to the following:

How does this partnership fit into Nordstrom’s current brand management strategy? Will it appeal to its target markets? How will it allow Nordstrom to differentiate itself from the competition? Is this a risky move for Nordstrom considering the downward sales trends for Topshop in the UK?

Business - General Business
Branding Nordstrom. After reading the article “Conservative Nordstrom to sell trendy Topshop fashions,” respond to the following:

How does this partnership fit into Nordstrom’s current brand management strategy? Will it appeal to its target markets? How will it allow Nordstrom to differentiate itself from the competition?

Is this a risky move for Nordstrom considering the downward sales trends for Topshop in the UK?  
On the first couple of days of class, make sure that you personally introduce yourself to the professor during their office hours. This can go a long way in showing the professor that you are interested in the class, and will also help them to put a face to a name quicker.

This pack of BUS 620 Week 3 DQ 1 shows the solutions to the following problem:

Braining Nordstrom

After reading the article “Conservative Nordstrom to sell trendy Topshop fashions,” respond to the following:

How does this partnership fit into Nordstrom’s current brand management strategy? Will it appeal to its target markets? How will it allow Nordstrom to differentiate itself from the competition? Is this a risky move for Nordstrom considering the downward sales trends for Topshop in the UK?

Business - General Business
Branding Nordstrom. After reading the article “...

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On the first couple of days of class,...
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